Our Story


Hello, I’m Zulal, the founder of EirHolt, a mum of two, and someone who has always been fascinated by the natural world.

From a young age, I was the child constantly asking why—why bees make honey, why plants produce different compounds, why traditional foods existed long before modern nutrition, and how people once cared for themselves using the resources around them.

That curiosity led me to study Biology and complete a Bachelor of Science degree, where my appreciation for nature, food science and the remarkable complexity of living systems continued to grow.

Over the years, my interests expanded into traditional foods, beekeeping, natural history, herbal traditions and wholefood nutrition. Again and again, I found myself returning to the same idea: some of the most remarkable ingredients have been quietly with us all along.

EirHolt was born from that belief.

Inspired by Norse mythology and the forests, mountains and traditions of the North, EirHolt brings together carefully selected whole foods, bee products, handcrafted body care and pure beeswax candles. Every product is chosen or made with respect for simple ingredients, thoughtful craftsmanship and the remarkable work of nature.

Alongside our products, I wanted EirHolt to become a place for learning. Through our journal, I explore the science, history and traditions behind food, botanicals, bee products and everyday ingredients—helping people understand not only what they use, but why these ingredients have been valued across generations.

Today, EirHolt is proudly based in Victoria, Australia, where every handcrafted product is prepared in small batches with care.

My hope is that EirHolt inspires a slower, more curious way of living—one that values knowledge, craftsmanship and the quiet beauty of the natural world.

Thank you for supporting a small Australian business and for being part of the EirHolt journey.

Welcome to EirHolt.